NADA University Adds FUEL to Dealer Training and Education with Launch of Private Social Network

McLEAN, Va. (Feb. 4, 2013) – NADA U FUEL, a private online community, is being launched by NADA University, the education and training arm of the National Automobile Dealers Association (NADA).

FUEL is exclusive to these eligible NADA and American Truck Dealer (ATD) members:

  • Academy Students and Alumni
  • 20 Group Members
  • NextGen ATD Members

The online community was created to enhance and expand the collaboration and idea-sharing that already exists among these groups.

FUEL 
provides community members with instant access to peer discussions, subject matter experts and the industry’s most comprehensive education and training materials offered by NADA University.

FUEL is the space to:

  • Exchange ideas and tips for doing business
  • Discuss trends in the marketplace
  • Resolve business problems
  • Give and get advice
  • Keep in touch

“The car business is constantly changing and dealers need help to keep up,” said Erica Rose, social media and website marketing, NADA University. “We are proud and excited to offer a new solution that will help dealers connect with one another and share ideas and approaches in real time. With FUEL, communication is immediate.”

FUEL allows members to build on leadership, performance, and management skills learned through their experience at NADA and ATD—taking communication and education to the next level.

With a variety of idea-sharing tools and privacy options, community members have complete control over their audiences. They can engage with members in all three groups or within a single one. The user is in charge of the ultimate personalized experience.

FUEL’s custom online platform is powered by DrivingSales, whose technology creates an individualized profile and view, displaying only the content that is relevant and useful to each user.

Eligible members may activate the FUEL profile or learn more about the private community at NADAuniversity.com or by calling (800) 557-6232.

About NADA University

NADA University, the education and training arm of the National Automobile Dealers Association (NADA) and American Truck Dealers (ATD), equips dealer members and automotive professionals to enhance business performance in a complex and ever-changing industry.

Leveraging the expert resources of NADA and ATD, NADA University encompasses four “automotive centers of excellence” that complement each other, including:

ACADEMY – Leadership development programs for current and future dealership operators and automotive entrepreneurs including general managers, controllers, successor candidates, and department managers. Academy is the industry’s gold standard for learning and leading dealership operations.

LEARNING HUB
 – Available through NADA University Online, this comprehensive suite of subscription programs trains automotive staff in key business functions focused on business management, legal compliance, customer relations, human resources, Internet and marketing, and fixed and variable operations. Employees and managers train at their convenience and pace.

20 GROUP – Consultant-led performance improvement fueled by a group of non-competing peers eager to share their experience and learn from yours. NADA 20 Groups are a cut above with the best-in-class online financial composite and programs tailored for executives and managers, including the all-new Internet Group with an industry-first Internet composite.

RESOURCE TOOLBOX 
– Valuable member benefits, including Driven management guide publications, MarketINSIGHT webinars, NADAPerks monthly tips and tools, Sanow’s Quick Tips monthly how-to’s for better communication, and key market data – all complimentary resources you’ll find only at NADA University Online. Annual Dealership Workforce Study Basic, Enhanced and Industry Reports are also accessible in the Training Center section for Dealer/Executives.

NADA University equips dealers and their teams to get results – with the right knowledge, information, coaching, and resources to develop both skills and confidence. Visit www.NADAUniversity.com for more details.

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