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Sales Stats

Light-Vehicle Sales Bounce Back in March





•  NADA Press Releases


•  NADA Market Beat (monthly auto sales trends)


•  Dealership Financial Profiles (based on the average new car dealership)




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There were 1.5 million light-vehicle sales in the U.S. in March 2014, an increase of 28.8 percent from February 2014 and an increase of 5.6 percent over March 2013.


The March 2014 Seasonally Adjusted Annual Rate (SAAR*) for light-vehicle sales was 16.3 million. This was the first month of the year to record a SAAR value that was at least 16.0 million.


For March 2014 YTD (and for Q1 2014), light-vehicle sales amounted to 3.7 million, up 1.3 percent from a year ago. March 2014 had the greatest light-vehicle sales volume for Q1 2014.


In March 2014 YTD terms, car sales held a market share of 47.8 percent with sales down 4.3 percent from a year ago while corresponding figures for light trucks put the light-truck share at 52.2 percent with sales up 7.1 percent from a year ago.


For full details, read NADA Market Beat.



* SAAR (Seasonally Adjusted Annual Rate) is a term used in the industry to depict the selling rate of vehicles for a particular month. For example, a SAAR rate of 12 million for a particular month indicates that the industry was on pace to sell 12 million vehicles on an annual basis.