ADESA Auction at NADA Convention Raises $27,000 for Canine Companions Wounded Veterans Initiative
The NADA Foundation’s Frank E. McCarthy Memorial Fund contributes a $10,000 grant
NADA Charitable Foundation Chairman Bob Mallon addresses the crowd at the auction.
NEW ORLEANS (Jan. 26, 2014) – For the second consecutive year, Joe Verde, president of the Joe Verde Group in San Juan Capistrano, Calif., was the top bidder on a Harley-Davidson motorcycle auctioned by ADESA at the National Automobile Dealers Association Convention & Expo.
Verde’s winning bid of $27,000 for the 2013 Heritage Softail Classic Anniversary Edition will be added to a $10,000 grant from the National Automobile Dealers Charitable Foundation, which was presented to the Wounded Veterans Initiative of Canine Companions for Independence (CCI) earlier today. CCI trains companion dogs for wounded veterans, a cause long supported by the nation’s new-car and -truck dealers.
The “vintage bronze/black” model (No. 1546 of 1900 produced) was donated by ADESA, which runs used vehicle auctions throughout North America.
“These wounded veterans give so much. We really appreciate the NADA Foundation for making us aware of Canine Companions and for giving us the opportunity to contribute to such a worthy cause,” said Verde, an Army veteran who served in Vietnam.
This is the third year ADESA has held a live auction at the NADA convention. Proceeds from the auction and the grant go to the NADA Foundation’s Frank E. McCarthy Memorial Fund, in whose name the CCI donation is made. McCarthy was chief executive of NADA from 1968 to 2001.
U.S. Air Force veteran Jason Morgan, who is paralyzed from the waist down, and his service dog Napal, a black Labrador retriever, represented CCI at both events.
“When you go through a disability like mine, it completely changes your life in every way,” Morgan said. “As a veteran, Napal is the biggest contributor to my well-being and my way of life since my injury 14 years ago.”
Morgan was injured when his vehicle was ambushed during a special operations narcotics mission in South America.
The ADESA auctions have raised $71,000 for the NADA Foundation and Canine Companions for Independence.
“What an amazing auction. I want to take this opportunity to personally thank our customers and NADA attendees for their support and generosity,” said Tim Zierden, ADESA senior vice president of dealer services. “Each year the event grows. I am honored we are all able to support such a great cause like Canine Companions for Independence.”
• Click here for complete coverage of the 2014 NADA/ATD Convention & Expo
ADESA offers a full range of auction, reconditioning, logistical and other vehicle-related services to meet the remarketing needs of both its institutional and dealer customers. The company handles virtually every stage of the used-vehicle lifecycle through its related subsidiaries of PAR North America, RDN, AutoVIN and CarsArrive. Remarketing services include a variety of activities designed to transfer used vehicles between professional sellers and buyers.
ADESA hosts weekly sales at its 65 auction locations across the United States, Canada and Mexico. The company also builds and manages online sale platforms for many major vehicle manufacturers. The company’s online auction venues include ADESA LiveBlock, which simulcasts vehicles worldwide; and ADESA DealerBlock, which offers two ways to buy: bid-now sales events or buy-now pricing 24/7. ADESA is part of the KAR Auction Services family of companies. Visit ADESA.com for details.
About the National Automobile Dealers Charitable Foundation
The NADA Foundation, the philanthropic arm of NADA established in 1975, is a non-profit organization that supports a wide variety of charities and causes, including Canine Companions for Independence. The NADA Foundation provides grants to colleges and universities and academic scholarships to students, and includes the Ambassadors program, a CPR manikin donation program and an Emergency Disaster Relief fund for dealership employees.
NADA represents nearly 16,000 new-car and -truck dealerships with 32,000 domestic and international franchises. For more information, visit www.nada.org.
Senior Manager, Communications and Digital Media
NADA Public Affairs
(216) 870-8837 (m)